Congratulate a customer that got promoted to a new business unit

Tips:

• Sync UserGems fields to your email automation tool to personalize at scale
• Filter your UserGems leads based on persona, industry, etc. if needed to increase relevance
• Provide useful content - where possible - to help them in their new role (e.g. "The first 100 day checklist for marketing leaders")
• We recommend to include at least 2 follow-up emails in your sequence/nurture
• Do this as a part of an integrated campaign (e.g. gifting, display ads) will increase response rate