Email to previous customers

Tips:

Sync UserGems fields to your email automation tool for personalization at scale
Filter your UserGems leads based on persona, industry, etc. if needed to increase relevance
Provide useful content - where possible - to help them in their new role (e.g. "The first 100 day checklist for marketing leaders")
Do this as a part of an integrated campaign (e.g. gifting, display ads) will increase response rate

Subject:

Your experience at Previous-Company with ACME

Hey Anna,

Congrats on the new gig! Hope you're settling in nicely.

As a previous (hopefully happy) customer and user of ACME while at Previous-Company, do you think there's a potential fit again at New-Company?

A quick refresher: We help PERSONA achieving XYZ by doing ABC

Thank you!

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