PLAYBOOK #3

Previous customers' new job is not your target persona

Recommended for:

  • UserGems leads are your previous customers (buyers, users)
  • Their current company matches your Ideal Customer Profile
  • Their NEW title does NOT match your target Persona
AE/SDR should also multi-thread other contacts within the account referencing the UserGems lead.

1. Manual Email - Day 1

2. Auto Reply Email - Day 14

3. Auto Email - Day 30

4. Auto Reply Email - Day 40

4. Auto Reply Email - Day 50