Tips:
- Reach out to the new decision-maker timely to understand their priorities and updating them on the impacts your product has provided to their team
- Keep closely in-touch with your existing champions within the account to stay abreast on any changing business priorities.
1 - Manual email - Day 1
Subject:
Welcome to {account}, {first.name}!
BODY:
Hey {first name}!
Congrats on the new gig and hope you're settling in nicely. I'm your point of contact from ACME. Here to help your team achieve [value of product].
I'd love to schedule a call to officially meet and learn how I can assist with your objectives and share what we’ve already been working on. [Something specific to the customer account that you/your product have helped achieve].
Please let me know when would be a good time to connect in the next two weeks so we can get you up to speed!
Congrats on the new gig and hope you're settling in nicely. I'm your point of contact from ACME. Here to help your team achieve [value of product].
I'd love to schedule a call to officially meet and learn how I can assist with your objectives and share what we’ve already been working on. [Something specific to the customer account that you/your product have helped achieve].
Please let me know when would be a good time to connect in the next two weeks so we can get you up to speed!
2 - LinkedIn connection request or InMail - Day 1
3 - Auto Reply Email - Day 10
BODY:
Hi {first name},
You’re probably busy onboarding and learning about your new role at {current company}.
Still want to get some time on the calendar before the end of the month. I'll catch up with you on what we’ve been doing with your team.
Does [time suggestion within the next 7 days] work for you?
You’re probably busy onboarding and learning about your new role at {current company}.
Still want to get some time on the calendar before the end of the month. I'll catch up with you on what we’ve been doing with your team.
Does [time suggestion within the next 7 days] work for you?
4 - Manual Reply Email - Day 17
BODY:
Hi {first name},
When I worked with {past contact name} and the {current company} team we met monthly reviewing performance and strategizing for the coming year.
Since we last met [insert highlights about performance] which we should review. From there we will create our own cadence for meetings based on what works for you.
When next week works best for you?
When I worked with {past contact name} and the {current company} team we met monthly reviewing performance and strategizing for the coming year.
Since we last met [insert highlights about performance] which we should review. From there we will create our own cadence for meetings based on what works for you.
When next week works best for you?