[San Francisco, CA] — UserGems, the AI command center for modern GTM teams, has released an in-depth resource to help revenue leaders understand when and why teams are replacing 6sense with a more transparent, execution-focused approach to outbound and ABM.
The guide addresses a critical gap in the market: while account-level intent was revolutionary in 2015, deals in 2026 involve 8+ people. Knowing "the account is interested" is no longer enough. Revenue teams need to know who to engage, why they matter, and what to do next.
"Account-level intent alerts that leave all the work to your sales team aren't cutting it anymore. Teams need buyer-level signals, transparent scoring they can trust, and automated execution that turns intent into pipeline. " - Trinity Nguyen, CMO @ UserGems
Why replace 6sense?
The guide highlights where 6sense as a traditional intent platform fall short and how UserGems' AI command center fills those gaps:
From accounts to named buyers. UserGems identifies specific people showing intent with the full context needed to understand why they matter right now.
From black box to transparency. UserGems' scoring combines 600+ ICP criteria and signals, with transparent logic that sales teams can understand, trust, and customize. Models update weekly based on actual deal outcomes.
From alerts to automated action. When a high-priority buyer is identified, Gem-E (UserGems' AI agent) automatically analyzes 600+ signals to understand the full context, then drafts personalized sequences, call scripts, and LinkedIn messages, then pushes them directly into existing workflows.
"The biggest complaint we hear about intent platforms like 6sense is that they actually create more work." - Isaac Ware, Senior Director of Demand Generation @ UserGems
How to replace 6sense
The guide includes detailed comparisons across five key workflow steps: finding accounts showing buying signals, identifying the right buyers, understanding prioritization, taking immediate action, and measuring what's working. It also addresses common questions about integration, adoption, and when teams might want to keep both platforms.
Key differentiators highlighted in the guide:
- Contact-level intent across 42,000+ topics. See exactly who is researching your keywords: name, title, contact info, even if they've never filled out a form.
- One system for all signals. Unified view of CRM activity, product usage, website visits, champions, third-party data, and yes, 6sense intent if teams want to integrate it.
- 80%+ ad match rates. LinkedIn contacts (not just accounts) dynamically synced to ad platforms as signals change, compared to ~30% industry average for account-only matching.
The resource is designed for revenue leaders evaluating their GTM tech stack, sales teams frustrated with generic "hot account" alerts, and marketing teams struggling to prove ABM impact when sales doesn't trust the data.
"How to Replace 6sense with UserGems" is available as a free, ungated resource on UserGems' website and includes detailed capability comparisons, real user testimonials, and a decision framework for when to choose each platform.
About UserGems
UserGems is the AI Command Center for B2B revenue teams, the brain that sits between your CRM and execution tools. We unify signals, prioritize buyers using transparent AI scoring, and deploy AI agents (Gem-E) to automate outbound and ABM execution. Customers include Mimecast, Workday, Salesloft, Sendoso. Learn more at www.usergems.com.
