[San Francisco, CA] — UserGems, the AI-powered signal-based outbound platform, today announced a strategic partnership with Vector, a leader in contact-level website visitor identification. Together, the companies will help B2B sales and marketing teams transform anonymous website traffic into targeted, automated pipeline plays.

Most website intent tools only identify the company visiting a site, leaving sales teams guessing which contact to engage and marketing teams wasting ad dollars on the wrong audience. By combining Vector’s contact-level website identification with UserGems’ multi-signal enrichment, AI scoring, and automated outreach, joint customers can now move instantly from website visit to personalized engagement.

“The fastest path from buyer interest to pipeline is knowing exactly who is showing intent and what to do about it,” said Christian Kletzl, CEO of UserGems. “Vector provides the ‘who’ from website traffic, and UserGems delivers the ‘what next’ — all in one integrated workflow.”

"I'm beyond excited about this partnership," said Joshua Perk, CEO & Co-founder of Vector. "The UserGems team is solving the same broken problems we see every day—helping B2B teams stop spraying and praying."

Integration Benefits

With the new integration, joint customers can:

• Identify real people, not just accounts – Vector de-anonymizes website visitors at the contact level, revealing exactly who is browsing, which pages they viewed, and how often.
• Enrich with buying signals – UserGems layers in dozens of additional buying signals, including job changes, buyer group behavior, funding events, CRM activity, and more.
• Prioritize with AI – UserGems’ AI agent, Gem-E, scores accounts and contacts daily based on fit and intent, ensuring reps focus on the most likely buyers.
• Automate personalized outreach – Gem-E drafts relevant, contextual messages based on a prospect’s role, their company, and history, and pushes them directly into sales engagement tools like Outreach and Salesloft.
• Activate multi-channel campaigns – Using Vector’s ad capabilities, joint customers can sync UserGems signal-based audiences to LinkedIn for targeted, consistent messaging across inbox, calls, and ads.

Why It Matters

Without contact-level data, sales teams waste time chasing the wrong leads, and marketing struggles to convert interest into action. The UserGems–Vector partnership removes this gap, enabling GTM teams to align on the same high-intent buyers and take immediate, coordinated action.

“When sales and marketing have the same high-fidelity contact and signal data, revenue happens faster,” said [Vector CEO Name, Title]. “This integration eliminates guesswork and gives every team the context and tools they need to win the buyer’s attention at the right time.”

Availability & Pricing

• UserGems customers can now access Vector’s website visit signal at no additional cost as part of their existing package.
• Vector customers can add UserGems to unlock signal-based enrichment, AI scoring, and automated outreach.
• Signal-based advertising through Vector’s ad platform requires a Vector plan.

About UserGems

UserGems is the AI outbound platform for revenue teams, helping sales and marketing turn buying signals into pipeline. By combining accurate person-level and company-level signals with AI agents that scores buyers and automate personalized outreach, UserGems ensures every company focuses on the right buyer at the right time. Customers include Mimecast, Salesloft, Sendoso. Learn more at www.usergems.com.

About Vector

Vector is a contact-based advertising platform that turns CRM and buyer activity (like job changes, site visits, and competitor research) into precise contact-level ad audiences, triggers ads based on their stage in the buyer’s journey, and shows who engaged by name—so demand gen marketers can map spend to pipeline, scale winners, and stop paying for noise.Founded by experienced leaders in martech, Vector is backed by leading investors including Y Combinator, SignalFire, GoAhead Ventures, TRAC.vc, and industry veterans. Learn more at www.vector.com.