Introduction to Gem-E Messaging
5 mins
- Preview AI-generated email sequences based on real contact signals, relationships, and company data
- Add content like value propositions, case studies, and pain points for Gem-E to use in messaging
- Create conditional instructions to customize messaging based on specific signals or contact attributes
- Apply content globally across all campaigns or limit to specific campaigns for targeted messaging
- Test prompts and content variations before activating to refine email quality and relevance
- Understand the difference between Global Instructions VS Campaign Specific
Supporting help articles
Try it yourself:
- In the campaign you built previously, add some custom instructions (campaign specific, not global)
- Test out various instructions to see how the messaging changes!
- Try adding case studies, links, and other content