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101 - Your First Campaign

Launching your first pre-set campaign

About this course

This course walks you through launching your first campaign in UserGems. You'll learn the three core components of campaigns, how to configure inputs and audiences, and understand the platform structure. By the end, you'll be ready to build and test your first workflow.

Learning objectives:
  • Understand the three core components of every UserGems campaign: input, audiences, and output
  • Learn what input data powers campaigns, from first-party data to third-party signals to value propositions
  • Build targeted audiences by layering filters like signals, personas, ICPs, firmographics, and technographics
  • Learn the basics for creating a campaign and adding simple actions
Details
Course Length
34 mins
prerequisites
101 - Your First Campaign
Progress
0/5

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