This quarter, we focused on giving your GTM teams what they need most: better timing, better targeting, and more transparency. We launched 5 new buying signals, an AI powered chrome extension, and Company Scoring built right into UserGems.
Gem-E Copilot Chrome Extension
UserGems launched the Gem-E Copilot Chrome Extension, designed to give sales teams direct access to buying signals inside Salesforce, HubSpot, Outreach, and Salesloft. Rather than replacing reps with automated AI outreach, Copilot equips them with context like intent, hiring activity, website visits, and past champions so they can tailor messages and improve connect rates.
The extension displays both company and contact-level signals within their current workflow, helping reps re-engage former users, identify new buyers, and prioritize high-intent accounts. It also provides visibility into how Gem-E AI messages are generated and allows reps to give feedback to improve future automation.
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Read more about how it works →
News Signals
UserGems released four new News Signals to help go-to-market teams reach prospects when they’re most likely to engage. These real-time signals identify key moments of change in a company giving reps timely context to craft relevant outreach.
- Product Announcements: Engage when a new product launches and adoption is top of mind.
- Partnerships: Offer solutions aligned with new integrations or workflows.
- Expansion: Position your product as they grow and scale operations.
- Mergers & Acquisitions: Use change as an opportunity to reintroduce or upsell.
These signals surface automatically in your existing UserGems workflows to improve timing and message relevance.
Check out the playbook to see how to use them →
New Signal: Hiring
The new Hiring Signal helps sales teams identify companies likely to invest in new tools or processes based on hiring activity. When an ICP account posts a role aligned with your buyer or end-user persona, it often reflects broader strategic priorities—making it an ideal time to reach out.
Reps can use this signal to prioritize active accounts and tailor outreach that aligns with the goals behind those hires. It’s a timely, relevant way to open conversations around how your solution supports team growth or operational scale.
Learn more about the Hiring Signal →
Company Scoring
Effective outbound starts with prioritizing the right accounts. UserGems’ new Company Scoring surfaces the best-fit companies for your always-on campaigns and ABM plays.
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This scoring model is different because it goes beyond fit scores. Company Scoring in UserGems uses your CRM data combined with live signals, not static firmographics or guesswork.
The scoring model automatically ranks accounts based on over 600 data points across four categories: company similarity to your best customers, real-time company signals, prospect fit, and prospect intent. It’s designed to power action, not just provide a list.
Marketers can use scores to trigger campaigns, build paid audiences, or sync with Salesforce, all with zero setup required.
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UserGems also allows you to fine-tune the model directly with no data science background by training it on real account feedback to better reflect your ICP.
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