Setting up Content in Gem-E
7 mins
- Add value propositions, case studies, and conditional instructions using the Content tab's "Generate with AI" feature
- Upload PDFs and documents to build AI-generated value props tailored to specific segments or competitors
- Order and add filters to content and control which value propositions apply to specific campaigns or account/contact attributes
- Create conditional instructions to customize messaging for specific signals, time periods, or contact groups
- Test content outputs by generating sample emails to verify messaging before launching campaigns
Supporting help articles