Best Practices

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5 ways to influence champion lifetime value

5 tips to maximize champion lifetime value

Trinity Nguyen
Trinity Nguyen
Oct 30, 2023 • 6 mins
Champion Tracking
Pipeline Generation
Lead Generation
Sales Prospecting
5 selling tips from Kyle Asay

5 effective selling tips from a sales leader

Kyle Asay
Kyle Asay
Sep 17, 2023 • 10 mins
Sales Prospecting
Pipeline Generation
Champion Tracking
Buyer Job Changes
An image showing Marketing and Sales trying to align on ABM attribution

The UserGems playbook to ABM attribution

Dozie Anyaegbunam
Dozie Anyaegbunam
Sep 7, 2023 • 9 mins
Account-Based Marketing
Buyer Job Changes
Revenue Alignment
how to win back ghosted leads

What to do when prospects ghost you

Dozie Anyaegbunam
Dozie Anyaegbunam
Jun 16, 2023 • 10 min
Pipeline Generation
Demand Generation
Lead Generation
Sales Prospecting
Relationship intelligence in B2B outreach

3 benefits of relationship intelligence in a changing B2B landscape

Derek Wang
Derek Wang
Jun 5, 2023 • 11 min
Buyer Job Changes
Champion Tracking
Demand Generation
Pipeline Generation
An image of factors to consider when personalizing your sales cadence

How to create a sales cadence that doesn't annoy prospects

Derek Wang
Derek Wang
Apr 13, 2023 • 9 min
Deal Acceleration
Lead Generation
Pipeline Generation
Sales Prospecting
Image showing arrows converging towards the path to revenue

Revenue alignment: How sales and marketing can drive growth together

Trinity Nguyen
Trinity Nguyen
Mar 21, 2023 • 5 min
Revenue Alignment
Demand Generation
Pipeline Generation
Sales Prospecting
An image describing the steps to running ABM segmentation

Account-based marketing segmentation: why you need it and how to start

Trinity Nguyen
Trinity Nguyen
Feb 13, 2023 • 9 min
Demand Generation
Account-Based Marketing
Pipeline Generation
Revenue Alignment
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